Selling your jewelry designs online can be competitive at times. Are you worried that you're not standing out in the Etsy marketplace? Not ranking high enough on Google? Well there are ways that you can separate yourself from the pack and rise to the top (and remain sane doing so).
I've compiled a list of top four tips for 'Jewelry selling success' that will hopefully help you keep the customers that you do have and maintain a good business reputation to attract more.
1. Take excellent photos
Have you ever shopped online and purchased anything with badly taken photo's? If so, chances are you were highly hesitant or you didn't receive what was in the description. You want your potential customers to see your beautiful designs clearly. An excellent photo can sell your jewelry better than any description can!
2. Check out the competition for pricing clues.
Stuck on how you should price your designs? Aside from the basics of covering costs, to run a business you do have to make profit and in the beginning pricing your designs can be daunting and confusing. The good thing about competition is you can use their pricing as a clue to what price you should be selling your designs for.
3. Offer extraordinary customer service.
They say the customer is King..or Queen so your customer service should be extraordinary. This is the best way to keep customers and have your business promoted by word of mouth! As the main method of communication for online sales is email be sure to offer timely responses and communicate with buyers ASAP if there is an issue with their order.
4. Use the best quality supplies you can afford, you won't regret it.
You take time to create beautiful designs so you should use the best quality supplies you can afford. Customers will be more likely to re-purchase and tell a friend if the quality of their 'new jewelry purchase' is good for the price paid and lasts formore than a few wears.
(photo credit: Shuttershock)
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